“In every school there are the cool and popular kids, and then there are the not-so-cool kids,” he says. “Candidly, we go after the cool kids. We go after the attractive all-American kid with a great attitude and a lot of friends. A lot of people don’t belong [in our clothes], and they can’t belong. Are we exclusionary? Absolutely." That's what Robin Lewis, head of Abercrombie & Fitch said. Greg Karber said, "I was really upset by his comments, and I wanted to do something to turn that negative energy into a positive social good." Here's what he did that turned into a viral video (watched over 4M times):
Positive Satyagraha :)
Posted by Rahul Brown
on May 16, 2013
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